Custom WordPress Websites for Local Service Businesses
Built by Ken Fortney
If you’re a local service business owner looking for a powerful, professional website that brings in real customer leads — not just looks pretty — you’ve come to the right place. I’m Ken Fortney, founder of That Local Pack, and I specialize in building custom, content-rich WordPress websites for local service businesses across the U.S. I work with you — the owner-operator, the crew leader, the local business doing real work in your community.
And when I say I build your website, I mean I build it. Not a subcontractor. Not a virtual assistant. Me — based in Reno, Nevada — building your site with real care, clean design, and Google search performance in mind.
Why Local Service Businesses Need More Than Just a Landing Page
One-page websites and online templates are everywhere these days. They’re easy to set up, and in some cases, they’re fine for brand-new businesses with no budget. But let’s be honest: those landing pages rarely perform well in Google search results.
If you’re serious about showing up on Google when people search for what you do — “septic tank pumping near me,” “HVAC repair in [your town],” or “roof cleaning service” — then you need a multi-page, content-rich, search-optimized website that Google actually understands and respects.
That’s where I come in.
No Overseas Contractors. I Help You Personally.
Built for Google. Built for Growth.
Every page I build is...
- Optimized for local search intent
- Packed with natural, useful content
- Structured for Google’s crawling and indexing systems
Once the site is live, I personally submit all your pages to Google Search Console to ensure every page is indexed and findable. No guessing. No hoping. Just results.
I also include...
- Click-to-call buttons
- Lead capture forms
- Keyword-rich service descriptions
- A full FAQ section on every service page — because Google loves question-and-answer content
- Integration with your small business app (Jobber, House Call Pro, Service Titan, GoSite, etc.)
Why I Use WordPress + Elegant Themes
Building a website from scratch is dangerous without the proper foundation. WordPress is a CMS, web platform that not only ensures a well-structured site but also has the respect of Google and other search engines. In other words, having a WordPress website gives you an advantage in local search.
Elegant Themes is a customizable WordPress theme that is perfect for local service businesses who need to showcase their services. It’s sharp, clean, and modern.
Let’s Build You a Website That Works
A lot of designers charge $3,000 or more for local business websites — often bloated with features you don’t need.
I don’t do that.
Because I specialize in simple, high-performing, informational websites, I can keep my rates much more affordable.
Here’s how it works:
- You pay a small deposit to get started (covers hosting setup and domain if needed)
- You don’t pay the full balance until the site is complete and you’ve approved it
Once your site is live and Google-indexed, you’re ready to start getting found by customers online.
